Analytics Academy on Skillshop is a collection of free e-learning courses designed by Analytics experts to help users get the most out of Google Analytics. Google Analytics currently offers 4 training Understand factors that determine local ranking Important: There's no way to request or pay for a better local ranking on Google. We do our best to keep the search algorithm details confidential to make the ranking system as fair as possible for everyone. Local results are mainly based on relevance, distance, and popularity. Together, these factors help Google find the best match for customers If you're interested in improving your site's appearance on Google Search, and you're willing to put in a little time learning about search engine optimization (SEO) and Search Console, here is your getting started guide. Search Engine Optimization (SEO) Starter Guide, Steps to a Google-friendly site, More guidance on building high-quality sites, Google Search Essentials Search Engine Optimization (SEO) tips for your blog You can use relevant keywords in the titles and text on your posts and pages. You can also tell search engines which pages, posts, and links to ignore so they won’t show up in search results. Empezar a utilizar Search Console Si te interesa mejorar cómo aparece tu sitio en la Búsqueda de Google y quieres mejorar tus conocimientos sobre optimización en buscadores (SEO) y Search Console, este apartado es tu guía de introducción. Getting started with Search Console If you're interested in improving your site's appearance on Google Search, and you're willing to put in a little time learning about search engine optimization (SEO) and Search Console, here is your getting started guide. SEO specialists or marketers: As someone focused on online marketing, Search Console will help you monitor your website traffic, optimize your ranking, and make informed decisions about the appearance of your site's search results. By adding utm campaign parameters to the

destination URLs you use in referral links and ad campaigns, you can view which campaigns refer traffic. When a user clicks a referral link, the URL parameters are sent to Analytics, and the parameter values are visible in the Traffic acquisition report. On this page Add utm parameters to URL URL builders View custom-campaign data What can we help with? Watching videos on YouTube Something I purchased My YouTube account or channel Content I saw on YouTube Contacting YouTube support